世界顶级企业是怎样做VIS规范的?
俗话说“不以規矩,不成方圆”,对于很多知名品牌而言,都有一套完整的设计规范,以此来规范企业对外品牌化的统一管理。本文整理了30个国际知名的品牌,供设计师参考。
1.Skype
链接地址:http://issuu.com/bondo/docs/skype_brand_book_-_look
2. Sony
链接地址:http://issuu.com/bondo/docs/logo_name_and_logo_guideline
3. Apple
链接地址:http://issuu.com/bondo/docs/apple_identity_guidelines
4. STARBUCKS
链接地址:http://issuu.com/bondo/docs/qsr_starbucks__we_proudly_serve__lo
5. Microsoft
链接地址:http://issuu.com/janjaneczek/docs/microsoft
6. McDonald’s
链接地址:http://issuu.com/corporateidentity.blog/docs/guidline_mcdonalds
7. KFC
链接地址:http://issuu.com/janjaneczek/docs/brand_book
8. hp
链接地址:http://issuu.com/isabelsigaris8/docs/hp_brandbook
9. DELL
链接地址:http://issuu.com/fabiochapsnucatolo/docs/dell_brand_standards
10. IBM
链接地址:http://issuu.com/felixoletic/docs/brandbible_print_export
11.adidas
链接地址:http://issuu.com/janjaneczek/docs/adidas
12. intel
链接地址:http://issuu.com/danielecavoli/docs/intel3
13. lego
链接地址:http://issuu.com/threesquaredesign/docs/lego_standard_manual
14. FedEx
链接地点:http://issuu.com/janjaneczek/docs/fedex
15. Adobe
链接地址:http://issuu.com/logobr/docs/adobe_brand_guidelines
16. SWAROVSKI
链接地址:http://issuu.com/st93868/docs/brand_basics_v1
17. GE
链接地址:http://issuu.com/bondo/docs/ge_brand_guidelines
18.Ford
链接地址:http://issuu.com/janjaneczek/docs/42616353-brandbook-ford
19. LEXUS
链接地址:http://issuu.com/janjaneczek/docs/lexusbrandguideline
20. Medium
链接地址:https://www.behance.net/gallery/7226653/Medium-Brand-Development
21.HEINEKEN
链接地址:http://issuu.com/bondo/docs/hnv_guidelines_12.2011_v3
22.bing
链接地址:http://issuu.com/bondo/docs/bing_product_guidelines_copy
23.BlackBerry
链接地址:http://issuu.com/bondo/docs/blackberry
24. EVERNOTE
链接地址:http://issuu.com/bondo/docs/evernote_quick_brand_guidelines
25. VW
链接地址:http://issuu.com/corporateidentity.blog/docs/guidelines_vwlogo
26. Canon
链接地址:http://issuu.com/janjaneczek/docs/identity_guidelines
27. HUAWEI
链接地址:http://issuu.com/lifending/docs/______vi______
28. PHILIPS
链接地址:http://issuu.com/lifending/docs/philips
29. twitter
链接地址:http://issuu.com/meganconnor1/docs/branding_guidlinesh
30. m&m’s
链接地址:http://issuu.com/ninapatel/docs/m_m